Can doctors in India advertise themselves?

Doctors in India may not solicit patients through advertising. The National Medical Commission permits a factual public presence — qualifications, registration number, specialty, timings and location — and permits sharing medical education with the public. It does not permit superlative claims, success rates, before-and-after images, patient testimonials or paid promotion that solicits patients.

Does hiring an agency transfer the compliance responsibility?

No. Under the NMC guidelines the registered medical practitioner remains responsible for everything published in their name, including work produced by an agency or a third party. This is why every piece we publish is approved by you before it goes out.

What can a doctor safely publish online?

Factual profile information, educational explanations of conditions and procedures, public health awareness content, academic work and conference participation, and answers to common patient questions. The test is whether the content educates the public or solicits patients for your practice.

Suffix Media · For doctors & specialists · Est. 2016

Be the doctor people look up.

Patients search before they book. We build the profile, the answers and the local presence that make you the one they find — all of it inside the NMC advertising rules, and none of it published without your approval.

Three things, in this order.

Most doctor branding starts with posting. That is the last step, not the first. We start with what you want to be known for, and let the rest follow.

H-01

What you are known for

One specialty, one patient, one problem you solve better than the hospital down the road. A general surgeon is forgettable. The surgeon people travel to for one procedure is not.

H-02

Answers, not advertising

The questions your patients actually ask, answered in plain language. Educational content is permitted. Soliciting patients is not. We only write the first kind.

H-03

Found where they look

Google Business Profile, maps, your hospital listing, Practo and the AI assistants people now ask first. Your name, qualification and registration, consistent everywhere.

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Read this before you hire anyone.

The NMC's advertising guidelines of 6 October 2026 set real limits on what a registered medical practitioner may publish. Most agencies selling "doctor marketing" either do not know this or ignore it — and the penalty lands on your registration, not on theirs. Hiring an agency does not transfer that responsibility to us. Read our plain-language breakdown of the NMC rules.

What you can publish

Your qualifications, registration number, specialty, timings and location. Educational explanations of conditions and procedures. Public health awareness. Academic work, papers and conference talks.

What we will not do

Success rates. Before-and-after photographs. Patient testimonials. "Best in city" claims. Paid ads that solicit patients. Comparisons with other doctors. We will say no to these even if you ask.

YOU

Who signs off

You do. Nothing is published in your name until you have read it. You get the draft, you approve or you cut it. No scheduled posting on your behalf, ever.

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Ways to work together.

Scope depends on your specialty and how visible you want to be. We will talk it through before anything is quoted.

Practice

For doctors starting out

Positioning and profile overhaul
Google Business Profile and maps
Listings cleaned and made consistent
Monthly review in plain language

Authority

For consultants & specialists

Everything in Practice
Patient-question content, written for you
Video and interview series, produced
Cited by AI when your specialty comes up

Voice

For senior and public-facing doctors

Everything in Authority
Press, podcast and panel placements
Speaking and conference pipeline
A dedicated brand manager

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Say hello.

Tell us your specialty and where you practise. We will tell you honestly how we can help — and if we are not the right fit, we will say that too.

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